Approach

I’m Research is ready to respond to a world that’s in constant and fast transformation. We adapt to nowadays’ dynamic landscape and to the “new normal” by real-time connection with day-to-day happenings and people’s lives. In a competitive environment like marketing space today that is...

We want our research outcomes to offer more to our partners than mere answers to the research questions. This is why I’m Research also gives valuable insight into the current and prospective market context as well as outlying near-future anticipation of the market’s motion. This...

I’m Research is ever in search of inspiration and our thirst for innovation leads us to look into opposite and even contradictory fields and draw new and unconventional propositions from their underlying connection. As it is already acknowledged, great ideas and radical progress often come...

Inspiration ultimately comes from people. We are invested in creating opportunities for people to express themselves and bring their contribution to the progress of market research, our partners’ businesses and essentially the world around. By setting up and running workshops, assignments and co-creation platforms, I’m...

The way research outcome is presented can often be just as important as the way it is designed or conducted. @I’m Research we have the ambition to showcase results in a visually hip and category-relevant manner, refreshing perspectives and seamlessly changing viewpoints by the use...